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YF Life and YOOV Launch VALUE+
New Digitalized Value-Added Services for MPF and SME Customers

Auguest 5, 2022

Amid a fiercely competitive market environment, technology is playing a critical role in business growth as digital technologies come to the fore in enhancing operational efficiency and boosting competitiveness. Against this backdrop, a signing ceremony was held today to launch the first digital collaboration—the VALUE+ Program —between YF Life Insurance International Ltd. (YF Life) and YOOV. Officiating at the signing ceremony were Mr. Victor Yip, Co-Chief Executive Officer of YF Life, and Mr. Phil Wong, Chief Executive Officer of YOOV.

In this collaboration, YF Life is joining hands with local technology company, YOOV, to launch a range of value-added services designed for MPF and SME customers, including a digitalized HR Management and Workflow Approval System and a No-code Development Platform.

Mr. Victor Yip, Co-Chief Executive Officer at YF Life, said, “As a technology-enhanced financial insurer, YF Life strives to create greater value for customers by offering innovative and flexible insurance solutions as well as brand-new service platforms. In addition to Mandatory Provident Fund (MPF) and Employee Benefits (EB) services, we are delighted to be working together with YOOV in launching the VALUE+ Program, which provides a wide range of value-added services that support digital transformation in enterprise management systems which will help customers enhance their operational efficiency, resource effectiveness, and corporate advantages to in line with our brand promise ‘own the future’.”

Mr. Phil Wong, Chief Executive Officer at YOOV, said, “YOOV is dedicated to developing an all-in-one cloud-based corporate management system to drive digital transformation among SME customers to achieve integrated management and enhance their competitiveness. We expect the collaboration with YF Life will empower more customers to automate daily processes in their HR management and workflow approvals through our cloud management systems. Also, our No-code Development Platform allows customers to build their own systems with ease like sales and purchase, inventory, project management, as well as CRM, enabling customers to attain intelligent management and drive business innovation.”

From now until December 31, 2022, customers simply need to enroll in the MASS Mandatory Provident Fund Scheme (Employer Scheme) or take out / renew an Employee Benefits group life and / or medical scheme, to enjoy a series of offers1, including the YOOV WORK HR Management and Workflow Approval System and the YOOV PLUS No-code Development Platform, as well as enhanced supporting services.

Overview of YF Life
YF Life Insurance International Limited is a member of publicly listed Yunfeng Financial Group Limited, whose major shareholders include Yunfeng Financial Holdings Limited2 and Massachusetts Mutual Life Insurance Company2, one of the “Five Largest US Mutual Life Insurance Companies”3. Leveraging its robust financial background and solid reliability, YF Life is committed to helping customers “Own the future” by providing professional and technology-enhanced one-stop risk- and wealth-management consulting services, as well as MPF services.
Overview of YOOV

YOOV is a leading no-code automation solution provider in Hong Kong. The company is committed in developing reliable enterprise management system to help customers from SMEs to large enterprise clients from more than different industries to achieve digital transformation.

YOOV provides all-in-one cloud management platform offering services from cloud management system, domain, to business email and POS systems, driving corporate digital transformation and helping enterprises to streamline workflow through effective digital solutions. YOOV offers YOOV PLUS – no code management platform, YOOV WORK – HR management and workflow approval system and YOOV EAT – restaurant POS system to help customers enhance management efficiency, the company also developed YOOV CAPITAL – factoring services to support customers in cashflow management.

YOOV has more than 10,000 customers, including SMEs and large enterprises from more than 50 industries. Customers including South China Financial, e-Print and Monkey Tree.

Notes:

1.  Subject to relevant terms and conditions. For details of the promotional offers, please refer to the promotional leaflets.
2.  Yunfeng Financial Holdings Limited and Massachusetts Mutual Life Insurance Company have an indirect shareholding in Yunfeng Financial Group Limited.
3.  The “Five Largest US Mutual Life Insurance Companies” is ranked according to the results of “Insurance: Life, Health (Mutual)” on total revenues for 2021, and based on the FORTUNE 500 as published on May 23, 2022.

Mr. Victor Yip, Co-Chief Executive Officer of YF Life (left) and Mr. Phil Wong, Chief Executive Officer of YOOV (right) officiate at the signing ceremony to launch the VALUE+ Program.

Mr. Victor Yip, Co-Chief Executive Officer of YF Life (left) and Mr. Phil Wong, Chief Executive Officer of YOOV (right) officiate at the signing ceremony to launch the VALUE+ Program.

Representatives from YF Life and YOOV at the signing ceremony.

Representatives from YF Life and YOOV at the signing ceremony.

From now until December 31, 2022, enroll in the MASS MPF Scheme or Employee Benefits group life and / or medical scheme to enjoy YOOV WORK and YOOV PLUS with annual fee waiver and an array of enhanced supporting services.

From now until December 31, 2022, enroll in the MASS MPF Scheme or Employee Benefits group life and / or medical scheme to enjoy YOOV WORK and YOOV PLUS with annual fee waiver and an array of enhanced supporting services.

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